studio word is a design studio established by kyuhyung cho and jungyou choi in 2018. kyuhyung cho is a graduate of konstfack, who majored in storytelling, and jungyou choi is a graduate of design academy eindhoven, majored in man and wellbeing, and of ecal, majored in luxury and craftsmanship. studio word is based in seoul and europe, active in the design fields of graphic, product, furniture and space.
they are striving to coin a creative and useful language of design based on their close observation and discovery of their surroundings and objets, their comprehensive understanding of tradition and modernity, as well as their work ethic of maintaining fresh perspectives and genuineness. they have collaborated with camper, the conranshop, hermes petit h, iittala, audo, osulloc, reuge, samsung, yéol, among others.

oddly carpet, product, 2023

this oddly carpet was inspired by paintings from the joseon dynasty depicting strangely shaped rocks called  goeseokdo...+


fade collection, product, 2022

fade collection expresses the forms as soft shades. each side insinuates subtle senses of volume with deepening shades ...+

broken-striped hwamunseock, product, 2021

a hwamunseok (flower-patterned woven mat) patterned with black and the natural color of wang’gol. strips of milky ...+


gat table lamps collection, product, 2020

throughout the years, the gat has endured as an item of traditional male formal attire symbolizing the dignity…+

ceramic mini lighting, product, 2020

ceramic mini light is a rechargeable table lamp produced by two ceramic crafts, kim deok ho and lee in wha...+

record word player, installation, 2020
records change the way you treat music. this is because it entails a laborious process and effort to take out a record...+


waltz, product, 2020

waltz is a freely drawn pattern of dynamic lines. the unique rhythm and soft melody of the waltz are drawn as...+

breezm 2nd flagship store, space, 2019
breezm assesses the client’s face with 3d scanner and measures the distance between the pupils, the width ...+


sculpture eyewear, product, 2019

thanks to 3d printing technology, you can easily print all shapes of glasses at each attempt, and you ...+


balloon lamp, product, 2019

balloon can be a lamp that can bring life to the space with its bold, playful yet well defined silhouette. It has a new ...+


maison galleria furnitures, product, 2019

maison galleria is a vip lounge built outside of the department store providing a special ...+

nubi tray, product, 2019

nubi Tray is born from the reinterpretation of the formative language of nubi and traditional ...+

corners shelf, product, 2015

when we write on paper, we start from the upper left corner. it allows us to structure our words and gives us ...+


black pot, product, 2018

observing the work of the master, we were able to glance into our forefather’s wisdom rooted in the creation of ...+

wire number, product, 2014

wire number is a numeral system for outdoor and indoor entrances. inspired by the beauty of customized door ...+

two-way string backpack, product, 2018

this two-way string backpack was designed for mosca’s 2018 fall winter presentation point • point ...+


moss lamp, product, 2019

moss lamp was inspired by the long stem of the moss and the shade of the moss mushroom. As the shape of ...+


lowhill table, product, 2019

long ago, mankind used natural objects like naturally created stones as chairs and tables. although nature ...+


companions, product, 2015

there is a beautiful theory of love in the work of jungyou choi. we often wonder what true love is; this artist  ...+ 


a piece of mind, graphic, 2014

a limited edition print by kyuhyung cho. inspired by dal hangari, a traditional korean white porcelain ...+


color of hoian, product, 2016

in the street of old town in hoi an, vietnam, lines of electronic poles make different landscapes of shadow ...+

ten symbols for a comfortable life, product, 2019

the desire for a healthy and long life, wisdom, goodwill, peace, nature as is and ideal world. the traditional paintings of ten longevity symbols


tulip candleholder, product, 2015

tulip candleholder combine vintage and modern forms. tulip’s soft forms conform to the gentle flame of the ...+


take 1 timer, product, 2022

netflix’s original take 1 is performed by renowned korean musicians to give a song of their choice the greatest live...+


gireogiham, product, 2021

wild geese (gireogi) have traditionally symbolized love, and so it is customary to have a pair of wooden geese present ...+

patterned wancho container, product, 2021

wancho craft is patterned with the natural weave of weft crossing over warp. this object was patterned according to ...+

wancho vase, product, 2021

the addition of a glass vessel makes this wancho-woven vase functional. Its unique form and pattern is the result of ...+


gat pendants lighting collection, product, 2020

throughout the years, the gat has endured as an item of traditional male formal attire symbolizing the dignity…+

loose grid, installation, 2019
grid is a guideline in the form of crisscrossed parallel bars  which is used when composing a plane. it is a tool of...+


word table light, product, 2019

word table light has been inspired by the texture and structure of columns from ancient greek architecture...+

family cutlery, product, 2019

purposefully designed not to match; instead, the distinct pieces are an ode to the differences among the ...+

balloon chair, product, 2019

in modern society, the conversation between people is mainly done in digital and the words come and go ...+


openness musicbox, product, 2015

opening a door to music to discover a beauty.music boxes are often closed and the movement inside is not easily ...+


room collection, product, 2014
when it comes to furniture, people are used to placing a object within a square space. while it is common ...+



hanji flower hand fan, product, 2019

the famous handmade color hanji of shinpoong was used by hand fan artisans of namwon region to make...+

newonggi, product, 2014

the goal of the project was to create a collection of tableware by using the mixture of two different...+


colors of egg, product, 2016
this project is an ongoing research of finding beauty in a natural material which we throw away unconsciously ...+



fade collection, product, 2014

fade is a collection of vessels and furniture for the bathroom consisting of 13 pieces all derived from the ...+



plateau bench, product, 2014
at the start of the project we were looking at ways to create a bench for ourselves but what would happen ...+



banyantree swimming pool, space, 2017



beam shelf, product, 2014

beam is a simple metal shelf with a hidden space. a wooden beam slotted across its length adds another ...+



hemp vase, product, 2012

from museum to home collection. a series of the hemp vases are made from machined hemp, a traditional ...+



mitini, space, 2013
mitini is a soulmate in nepali. worked for 3 months as an art director of the social enterprise activation center ...+


habit & reflection, product, 2013
it is natural to get attracted by what is being familiar with and natural to touch one’s mind when you are away ...+



making everyday, exhibition, 2018
the ‘in common ownership’ designs for the products have been developed over the past year and combine ideas and skills drawn from ...+

stranger, graphic, 2009

most people have at least one brand’s symbol that they are a fan of, like apple computer or penguin books ...+



ploi-yongsan, space, 2017



geurim font, graphic, 2016



camper together, space, 2022
just as camper respects and loves different personalities and thoughts, we believe different shapes, materials, and colors ...+


wood container, product, 2021

this wood container collection is a series of wancho container which carries a sense of voluptuous dimension added ...+


round wancho container, product, 2021

this wancho container carries a sense of voluptuous dimension added through the application of a large curve around...+

striped wancho samhap, product, 2021

this object began with a single hap (a round, broad, shallow lidded box) previously used as a sewing basket. three ...+


round wancho side table, product, 2021

like round wancho boxes, the gentle curvature of this side table’s cover is characterized by its smooth, densely woven...+


round wancho ham, product, 2021

a ham, or chest for bridal gifts, made of a round cover wrapped in wang’gol and a box finished in lacquer. the unpretenti ...+

maison galleria, space+furniture+bi, 2019
maison galleria is a vip lounge built outside of the department store providing a special space which ...+

floor bench, product, 2019

velvet is not used in korean traditional furniture or space, but for this project, we have studied its new structure ...+

umbrella handle, product, 2016

a gentle humor. the collection of home accessories designed with discarded handles of hermès’ umbrella ...+


inbetween shelf, product, 2018

there are two types of small shelf made of steel. small circles are placed perpendicular to a fully circular ...+

dooot hanger, product+space, 2018

a line was defined as a trail of the moving point. the point goes straight and turns into a cylinder, the point ...+

poke stool, product, 2013

poke stool is the first furniture piece created by a typography designer, kyuhyung cho. the inspiration ...+


teema tiimi tableware, product, 2015

true to kaj franck’s timeless philosophy of simplicity and functionality, teema tiimi collection is inspired by the ...+


agi open seoul, graphic, 2016



pictograph font, graphic, 2011

abc pictograph fonts_in the history of letters there have been many ancient forms of pictorial symbols that ...+


paradise city alip, space, 2018



horizon, product, 2016

astronomy and telling the time, in particular as related to celestial mechanics. this is an instrument ...+


onggiscape, product, 2012
the onggiscape is a collection of tablewares. the studies of materials and techniques to make onggi in ...+


sine collection, product, 2014

sine collection is a hanger system for clothing and accessories inspired by the regular tempo of sine wave ...+


coffee maker, product, 2015
coffee dripper pot designed with a handle of m’passion copper sugar saucepan from mauviel’s original ...+


tea balance, product, 2017

tea balance was inspired by the scales we used at a pharmacy in the joseon dynasty. i focused on the efficacy of tea in tea ...+


cloud workshop, graphic, 2010
the cloud workshop was set up in the blåsut t-bana station in stockholm. passengers participated in making ...+



hangul sculpture, product, 2010



festa, space, 2016